Disclaimer: Westlake Village Hospice Inc. is a licensed and Medicare-certified hospice care provider. We do not sell, prescribe, dispense, or ship prescription medications, and we do not operate an online pharmacy or telemedicine prescribing service. All hospice services are provided in person by licensed healthcare professionals. Any references to Medicare coverage, medication support, or medical coordination relate solely to patient care delivered under physician direction and do not constitute prescription drug sales or online medical services.

Privacy Policy

개인정보 보호정책

귀하의 개인정보 보호와 보안이 저희의 최우선 과제입니다

This Privacy Policy describes how Westlake Village Hospice, Inc. ("we," "us," or "our") collects, uses, discloses, and protects personal information obtained through our website and services. We are committed to protecting your privacy and complying with applicable federal and California state privacy laws, including the Health Insurance Portability and Accountability Act (HIPAA), the California Consumer Privacy Act (CCPA), and the California Privacy Rights Act (CPRA).

Westlake Village Hospice, Inc. may update this policy from time to time. We will notify you of material changes by posting the updated policy on this page with a new effective date.

Effective Date: March 10, 2025 | Last Updated: March 10, 2025

수집하는 정보

We may collect the following categories of personal information:

Identifiers: Name, phone number, email address, IP address, and device identifiers
Contact information: Email address, mailing address, and phone number
Health information: Information you voluntarily share when inquiring about hospice services (treated under HIPAA protections)
Usage data: Pages visited, time spent on pages, browser type, and referring URLs
Communications: Records of your correspondence with us via phone, email, or web forms

수집한 정보로 하는 일

We use the information we collect for the following business purposes:

To respond to your inquiries and provide hospice care information
Internal record keeping and business administration
To improve our website, services, and patient/family experience
To send you service-related communications and, where you have opted in, marketing emails about our programs
To comply with legal obligations, including HIPAA requirements
To customize website content based on your preferences and interests

HIPAA Notice of Privacy Practices

As a hospice provider, Westlake Village Hospice, Inc. is a HIPAA-covered entity. This section describes how we handle Protected Health Information (PHI).

How We Use and Disclose PHI

Treatment: To coordinate and provide hospice and palliative care services
Payment: To bill and process payment for services rendered
Healthcare Operations: For quality improvement, training, and administrative purposes
As required by law: To comply with federal, state, or local laws and court orders
Public health activities: To report to public health authorities as legally required
With your written authorization: For any other purpose not listed above

Your HIPAA Rights

Right to access your PHI and request copies of your medical records
Right to request amendments to inaccurate or incomplete PHI
Right to request restrictions on how we use or disclose your PHI
Right to receive an accounting of disclosures of your PHI
Right to receive this Notice of Privacy Practices
Right to file a complaint with us or the U.S. Department of Health and Human Services (HHS) if you believe your rights have been violated

To file a HIPAA complaint or to exercise your HIPAA rights, contact our Privacy Officer at: privacy@westlakevillagehospice.com or call 818-791-0611. You may also file a complaint with HHS at www.hhs.gov/ocr/privacy.

California Privacy Rights (CCPA / CPRA)

If you are a California resident, the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) grant you specific rights regarding your personal information. We are committed to honoring these rights:

Right to Know: You have the right to request that we disclose what personal information we collect, use, disclose, and sell about you.
Right to Delete: You have the right to request deletion of personal information we have collected about you, subject to certain exceptions.
Right to Correct: You have the right to request correction of inaccurate personal information we maintain about you.
Right to Opt-Out of Sale or Sharing: You have the right to opt out of the sale or sharing of your personal information. We do not sell or share personal information for cross-context behavioral advertising.
Right to Limit Use of Sensitive Personal Information: You have the right to limit our use and disclosure of your sensitive personal information to purposes necessary to provide our services.
Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA/CPRA rights. You will not receive a different level or quality of services.

How to Submit a Privacy Request

To exercise any of the rights above, submit a verifiable consumer request to:

📧 privacy@westlakevillagehospice.com
📞 818-791-0611

We will respond to your request within 45 days as required by law. Requests are free of charge up to twice per year.

Do Not Sell or Share My Personal Information

Westlake Village Hospice, Inc. does not sell, rent, or share your personal information with third parties for monetary compensation or for cross-context behavioral advertising purposes.

We may share your information with trusted service providers who assist us in operating our website and conducting our business, under strict confidentiality agreements. We may also disclose information when required by law or to protect our rights.

If our practices change, we will update this page and provide a clear opt-out mechanism before any such sharing occurs.

Data Retention

We retain personal information for as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce agreements.

Medical records / PHI: Retained for a minimum of 7 years following the last date of service, or as required by California law
Website contact form submissions: Retained for up to 2 years
Email marketing records: Retained until you unsubscribe or request deletion
Website analytics data: Retained for up to 13 months in anonymized form

보안

We are committed to ensuring that your information is secure. We implement appropriate physical, electronic, and administrative safeguards to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These measures are consistent with HIPAA Security Rule requirements for electronic PHI and industry best practices for all other personal data.

While we take every reasonable precaution, no method of transmission over the Internet or method of electronic storage is 100% secure. If you believe your personal information has been compromised, please contact us immediately at privacy@westlakevillagehospice.com.

Cookies and Tracking Technologies

쿠키는 귀하의 기기에 저장되는 작은 파일로, 웹 트래픽을 분석하고 탐색 경험을 개선하는 데 도움이 됩니다. 픽셀, 세션 리플레이 도구, 태그 관리자와 같은 유사 기술도 방문자가 당사 웹사이트와 상호작용하는 방식을 이해하는 데 사용될 수 있습니다.

당사가 사용하는 쿠키 카테고리

필수: 웹사이트 작동에 필요합니다(세션 상태, 보안, 동의 기본 설정). 비활성화할 수 없습니다.
분석: 방문자가 사이트를 사용하는 방식을 이해하는 데 도움이 됩니다. Google Analytics 4를 사용하여 트래픽 패턴과 페이지 성능을 측정하고, Microsoft Clarity를 사용하여 집계된 행동 지표, 히트맵 및 세션 리플레이를 봅니다. 이러한 도구는 사이트 사용성을 개선하고 깨지거나 혼란스러운 페이지를 식별하는 데 도움이 됩니다. 데이터는 Google LLC와 Microsoft Corporation이 각자의 개인정보 보호정책에 따라 처리합니다.
광고: 온라인 광고의 성과를 측정하고 허용되는 경우 다른 웹사이트에 관련 광고를 표시하는 데 사용됩니다. Google Ads와 Microsoft Advertising(Bing UET)을 전환 추적에 사용합니다. 이 도구들은 귀하의 기기에 광고 식별자를 설정할 수 있습니다.
신뢰와 보안: TrustedSite 인증 서비스를 사용하여 보안 배지를 표시하고 사이트 무결성을 확인합니다.

당사가 하지 않는 것

당사는 개별 방문자를 식별하거나 이 웹사이트에서의 활동을 HIPAA가 보호하는 보호 대상 건강 정보(PHI)와 연결하기 위해 세션 리플레이, 분석 도구 또는 광고 추적기를 사용하지 않습니다. 귀하가 제출한 양식(호스피스 서비스 문의 포함)은 당사의 보안 인프라를 통해 처리되며, 식별 가능한 형태로 제3자 분석 또는 광고 제공업체에 전송되지 않습니다.

귀하의 선택

쿠키 동의 배너를 사용하여 비필수 쿠키를 수락, 사용자 지정 또는 거부할 수 있습니다. 브라우저 설정을 수정하여 쿠키를 거부할 수도 있습니다. 비필수 쿠키를 거부해도 사이트 작동은 막지 않지만 일부 기능이 제한될 수 있습니다. 당사는 현재 브라우저의 'Do Not Track' 신호에 응답하지 않지만, 언제든지 쿠키 환경설정을 관리할 귀하의 권리를 지원합니다.

특정 서비스 옵트아웃

Google Analytics
Google Ads 개인화
Microsoft Advertising
Microsoft Clarity: 쿠키 동의 배너를 통해 비활성화하거나 브라우저 기반 분석 차단기를 사용하세요

다른 웹사이트로의 링크

Our website may contain links to third-party websites. Once you leave our site, we do not control the content or privacy practices of those websites. We are not responsible for the protection and privacy of any information you provide while visiting such sites. We encourage you to review the privacy policy of any website you visit.

SMS and Email Communications (OPT-IN)

By filling out and submitting an online form on our website, you agree to receive SMS text messages and/or email notifications from Westlake Village Hospice, Inc. at the phone number or email address you provide.

Message frequency varies based on your inquiries and our service updates
Standard message and data rates may apply based on your carrier plan
To opt out of SMS messages at any time, reply STOP to any text message we send you
To opt out of email communications, click the 'Unsubscribe' link in any marketing email or contact us at privacy@westlakevillagehospice.com
Reply HELP to any SMS message for assistance, or contact us at 818-791-0611
Opting out will not affect our ability to contact you regarding active care services if you are a patient or family member

개인정보 제어

다음과 같은 방법으로 개인정보의 수집 또는 사용을 제한할 수 있습니다:

When filling out any form on our website, you may indicate that you do not wish your information to be used for direct marketing purposes
If you have previously consented to us using your personal information for direct marketing, you may withdraw that consent at any time by contacting us at privacy@westlakevillagehospice.com
You may request access to, correction of, or deletion of personal information we hold about you — free of charge — by contacting us using the details below

We will not sell, distribute, or lease your personal information to third parties unless we have your explicit permission or are required by law to do so.

To submit a verified request, contact our Privacy Officer. We will respond within 45 days as required under the California Consumer Privacy Act. If you believe any information we hold about you is incorrect or incomplete, we will promptly correct it upon your request.

개인정보 보호정책에 대한 질문이 있으신가요?

Contact our Privacy Officer for any requests or concerns. We respond within 45 days.

Privacy Officer: privacy@westlakevillagehospice.com

818-791-0611 Email Privacy Officer

쿠키 환경설정

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